HONORS.Analyzing the Social Media Presence of Nike, Adidas, and New Balance Using Social Listening - UNH Media
![View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday](https://firstmonday.org/ojs/index.php/fm/article/download/6607/version/3385/6190/53824/jadfigure1.jpg)
View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday
![A Social Media and Sentiment Analysis of Nike (NKE): What Does It Mean for Future Purchase Intent? | Sentieo A Social Media and Sentiment Analysis of Nike (NKE): What Does It Mean for Future Purchase Intent? | Sentieo](https://sentieo.com/wp-content/uploads/twitter-purchase-intent-mentions.png)
A Social Media and Sentiment Analysis of Nike (NKE): What Does It Mean for Future Purchase Intent? | Sentieo
![View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday](https://firstmonday.org/ojs/index.php/fm/article/download/6607/version/3385/6190/53830/jadfigure7.jpg)
View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday
![A Social Media and Sentiment Analysis of Nike (NKE): What Does It Mean for Future Purchase Intent? | Sentieo A Social Media and Sentiment Analysis of Nike (NKE): What Does It Mean for Future Purchase Intent? | Sentieo](https://sentieo.com/wp-content/uploads/twitter-mentionsr1.png)
A Social Media and Sentiment Analysis of Nike (NKE): What Does It Mean for Future Purchase Intent? | Sentieo
![View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday](https://firstmonday.org/ojs/index.php/fm/article/download/6607/version/3385/6190/53828/jadfigure5.jpg)